The cultural supplement of Yangcheng Evening News has always been praised in two major sections. One is the literary “flower land”, and the other is the variety show “game” that focuses on variety shows. The “Trendy People New Knowledge” column is located in the “Gao Party”. The 21st century has entered a scientific and technological century of all-round exploration, and it is also an era of popular science that more and more people are eager to learn science, use science, and improve scientific literacy. Before such a craze came, the popular science columns such as “Trendy People’s New Knowledge” in the popular science page of “Yangcheng Evening News” have already attracted much attention from readers. In 2016, General Secretary Xi Jinping pointed out at the “Three Science and Technology Conferences” that “scientific and technological innovation and popularization of science are the two wings of achieving innovative development. Science should be popularized and placed at the position of “Komiks 1960 witch cloth draw” that is equally important as scientific and technological innovation.” The “Outline of the 14th Five-Year Plan for National Economic and Social Development of the People’s Republic of China and the Long-Term Goals for 2035” also proposes that “we must carry forward the scientific spirit and craftsman spirit, carry out scientific popularization activities extensively, and improve the scientific literacy of the whole people.” The purpose of our “New Knowledge of Trendy People” column is to popularize science for the whole nation. It not only needs to popularize science knowledge, but also stimulate everyone’s interest and enthusiasm in exploring the unknown world, and create a social atmosphere that loves science and advocates innovation.
This column has been in operation for nearly ten years, and has gained a large number of readers and a good reputation with its professional and popular popular science articles Cinema 1950 witch cloth draw. As an editor, only by higher requirements can you do better, so I have always strictly required that the articles in this column can be both rigorously popularized science, and can be vivid and lively and close to people’s livelihood. As a professional science popularization editor rather than a professional scientific researcher, how to effectively conduct popular science reports and how to make more scientific knowledge Komiks 1960 witch cloth draw close to the public, I insist on selecting materials and content,Different aspects such as topic selection are not only accurate, authentic and rigorous, but also popular, timely and readable, so that the column can be made more vivid, interesting and deeply rooted in people’s hearts.
In 2019, the Computer Network Information Center of the Chinese Academy of Sciences awarded the “2019 China Popular Science Expo Best Media Partner” award to the editorial department of the Cultural Supplement of Yangcheng Evening News, which is also a high recognition of the authenticity and effectiveness of our popular science pages as a professional unit.
PART 2
Precautions the first step and not do “pseudo-popular science”
Real, objective, rigorous and professional, this is the basic requirement of all scientific research. The same is true for popular science reports. But because of the public’s “passion” for popular science, a large number of “pseudo-popular science” articles have appeared in online communication. How to ensure the authenticity and objectiveness of popular science knowledge is the first step we should keep in mind as a professional media.
How to keep a close eye? Finding an expert to submit a draft may be the most direct solution. Experts are naturally more reliable than the hearsays of the general public when they are good at and specialize in Cinema 1950 witch cloth draw. Our page has used many articles by experts from the Chinese Academy of Sciences, such as Liu Dou, a professional at the Key Laboratory of Mental Health, the Institute of Psychology, of the Institute of Psychology, and the brain structure has changed! 》; “The consequences of turning a dog into a “wild dog” are very serious” written by Zhao Xumao, a young researcher at the Institute of Ecology Innovation, Lanzhou University, etc.
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2020Babaylan 1990 cloth drawDecember 14 A11
A9 version, August 11, 2018
But there is often a problem with expert drafting, which is the professional termKomiks 1960 witch clothes Too much draw will inevitably appear “unfathomable”. In this case, popular science journalists and some popular science writers who use popular science explanation as their profession or engage in related professions have become good “intermediaries”. When interviewing experts and scholars, reporters can turn the “unfathomable” of scholars into Komiks 1960 witch cloth draw. This naturally has high requirements for the reporter’s own knowledge reserve and understanding ability.
I once wrote as a reporter’s interview Cinema 1950 witch cloth DrawA post entitled “The Lord of the World” is actually dark matter”, which won the first prize in Guangzhou Science and Technology Innovation Popular Science Report that year. In this process, I found that experts may use “deep” words when writing, but when communicating with us face to face, they are actually the people who are the best at explaining the difficult scientific knowledge in a simple and easy way; so it is natural for reporters to simplify the scientific knowledge that experts want to express through interviews.
“The “World Master” is actually dark matter” August 2, 2017Babaylan 1990 cloth draw6
In addition, there are now a large number of professional popular science public accounts that promote various popular science articles. These public accounts have trained a large number of professional writers, and the popular science articles they have created comprehensively are as in-depth and fascinating.
The “Trendy People New Knowledge” page has also been used for many such articles. For example: ↓
“Who is the top “disguised master” in the ocean”
From the popular science websiteKomiks 1960 witch clothes draw “Taitpole Five-Speech
This kind of “Internet celebrity” popular science is of course not reliable. As the editor in charge, I only choose formal information sources. For example, the official website, official microblog, official official account of the Chinese Academy of Sciences, including “Science Academy”, “Gezhi Lundao Forum”, “Science Rumor Refuting Platform”, etc. They have had serious communication with the other party to ensure that the source of information is correct and obtained authorization from the other party.
PART 3
“Follow the groundBabaylan 1990 cloth draw“, topic selection is very important
Popular science articles must be “focused on the ground” in order to mobilize readers’ interest to learn and understand Cinema 1950 witch cloth draw. From this point of view, topic selection is also very important.
As the object of popular science, ordinary readers, Komiks 1960 witch cloth draw, Babaylan 1990 cloth drawThe cultural levels vary greatly, and taste and understanding ability are not easy to useBut one thing is common: articles that are simple and clear and have a low reading threshold will have a relatively wider audience. Simply put, it means that “popular science reports should be popularized.” This popularization is not only in terms of text expression, but also in terms of content topic selection.
The author often pays attention to new progress in research in technology Cinema 1950 witch cloth draw industry, read a large number of corresponding popular science articles, and select interesting topics from them – you must not only choose topics that are close to people’s livelihood, but also express them relaxed and interesting, and most importantly, it must also be “timely”.
For example, we asked some interesting questions: Why does koala Babaylan 1990 cloth draw square poop? Why does Cinema 1950 witch cloth draw have a kind of sing of “pop songs”? Why do bamboos die soon as they bloom? This type of report aroused strong interest in reading.
For example, when willow catkins appear in late spring and early summer every yearKomiks 1960 witch cloth draw, we will popularize readers who have just been disturbed by the flying catkins and sneezed several times, “How to make the catkins disappear?” “The double suppression of catkins in the ‘chemistry + physics’, and the ‘flying catkins in the sky’ are expected to be relieved”; every dayThe air warmed up. Seeing a few fierce red ants crawling out of the small red clay mound, Guangdong media often repeat a topic – “Many people invaded Guangdong have been bitten and fainted! Remember to do this!” “Cinema 1950 witch cloth draw When you encounter this small red clay mound, hurry up and avoid it”, etc. Even if these topics are repeated every year, readers will still read them with relish because they are very “concerned”. Readers were at the scene of the incident and were naturally impressed by these popular sciences. Isn’t this exactly one of the purposes of popular science in the whole country?
We also pay attention to the things that are most interesting to the public. When the spring is in full bloom, we will talk about “Eating wild vegetables in spring, be careful of poisoning” and “Danning quilts, there are also “correct postures””; “March 8 Shopping Festival”, everyone is “buying, buying, buying”, and we will also talk about “Why women believe in “packing” to cure all diseases”…
In addition, there are still some topics that seem “far from us” that deserve general attention. Nuclear fusion reactors, “Chang’e 5”, deep-sea exploration, etc., these contents seem not “daily”, but they have profoundly influenced our common future and may also profoundly change our lives. Therefore, media people should also have foresight and be quick to inspire readers’ enthusiasm for knowledge and lead them to pay attention to these high-end and cutting-edge scientific fields.